In doing business in the internet is of great importance to develop marketing strategies focused on the user. In Medical Design we offer total support on market strategies with the goal of reaching our clients' goals.
When somebody make use of a search engline on the Internet they will only pay attention to the first and second result pages. Your site will be compiting with thousands of other website in the search engine results, that is why SEO is so important in order to push your Website to the highest positions.
In Medical Design in order to place our projects in the highests positions in the search engines we perform a special study of the algorithm and incorporate our positioning techniques. Based in our experienced we are able to succesfully apply our positioning system with confidence and results,.
SEM(Search Engine Marketing) is a kind of Internet marketing that seeks to promote Websotes through an increase of exposure in search engines. Curently 'Google Adwords' and 'Overture' are the main SEM methods in use.
Although it is posible to implement a Websites position in search engines, in reality ist is an uncertain terrytory due to the algorithms these engines use. Working together with the search mechanism and SEM advertiement it can be expected a big improvement in positioning, closing on your target audience through the search terms they use. In Medical Design we take in consideration from the advertisement link that was clicked until the page where the user lands.
Through SEM and SEO is posible to guide the user to a Website, but it is important to make sure that the page where the user is landing fulfills his or her needs and what it was looked for, being a ourchase or ant other purpose, but the the potential of the user becoming a client is much higher (Conversion optimization).